Geolocation Games Soar in Latin America: A Q1 2021 Android Snapshot

The first quarter of 2021 has seen the geolocation gaming category thrive in Latin America on the Android platform. Sensor Tower's data provides a glimpse into the performance of the top contenders in this segment.

Pokémon GO from Niantic, Inc. continued to be a strong performer, with downloads peaking at nearly 260K in early March and weekly active users (WAUs) reaching a high of 14M in the last week of December. Despite fluctuations, revenue remained robust, with the highest weekly revenue reaching over $170K in mid-February.

Illumix Inc.'s Five Nights at Freddy's AR also demonstrated solid engagement, with downloads surging to nearly 50K in the third week of January. The game's WAUs saw a peak of 170K in the same month, while revenue trends showed a slight decline, ending March with under $1K in weekly revenue.

Cartoon Network's Ben 10: Alien Experience showed a consistent increase in downloads, reaching a high of nearly 50K in the third week of March. WAUs followed a similar upward trend, with a peak of over 73K in the same period. Notably, the game's revenue data was not available for this quarter.

Tamadog - Puppy Pet Dog Games from Appsyoulove displayed an impressive growth trajectory, with downloads skyrocketing to over 54K in the fourth week of February. WAUs reached their zenith at over 60K in early March, and the game began generating revenue, with a notable weekly high of over $2K at the start of March.

Lastly, Mojang's Minecraft Earth, although showing a moderate performance, had its moments with downloads peaking at over 26K in the first week of January. WAUs saw a high of over 32K in the same period, but revenue remained minimal throughout the quarter.

For more detailed insights and data on the performance of geolocation games and other app categories, Sensor Tower's full suite of analytics tools is available to explore.